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i am very keen to know what people’s views on design thinking are…

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Your thoughts are valued.


Hovding – The Invisible Helmet


This is why I love design.

Swedish industrial designers Anna Haupt and Terese Alstin began their masters thesis 7 years ago and have since redefined common perceptions of safety and style, particularly for cyclists by giving birth to Hovding, the invisible helmet. A bicycle helmet that functions much like an automobile airbag despite resembling a stylish scarf. These wonders are real and can be purchased here.


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